• food & beverage
“In order to capture the essence of small Mexican villages, this in-store brand of tortillas was named Mi Pueblo (My Town). The sense of community is reinforced with the use of original illustration and traditional images.””In order to capture the essence of small Mexican villages, this in-store brand of tortillas was named Mi Pueblo (My Town). The sense of community is reinforced with the use of original illustration and traditional images.”
Mineraiq is a new cosmetic brand by Danshar, a leading manufacturer of Dead Sea products. This brand appeals to a younger audience offering unique yet affordable products, in a colorful and fun package. Color shifts and crystal drawings abstractically represent the incredible landscape of the Dead Sea area and create a unique, current and inviting language.
Designed by Anna Geslev Studio
Love this design for a line of vitamins, designed by Benjamin Bours while at the Maryland Institute College of Art.
Here are some neat packaging designs featuring illustrations by UK artist Ben Javens for 8th Continent Soy Milk. I like how the packaging is friendly and stylish, without compromising on readability and flavor distinctions. It definitely strikes a good balance. (I’m not sure who did the actual packaging layouts, but if you know, please share it with us in the comments.)
via Share Some Candy
“Think of these adorable Fridgeezoo animals as a smaller version of your parents, sitting inside your fridge, reminding you to close the door if you spend too much time window shopping for something to eat. As you can see they’re all themed after animals that live in cold climates like a polar bear, penguin, walrus and seal, and while they start out with a friendly greeting when you open the door, if you linger for too long letting out too much cold air they’ll soon get snappy about your apathy towards eco-friendliness.”
Designed by Postmammal
“Slurk (sip in Danish) is a Copenhagen juice and coffee shop. Based on freshly squeezed juice and roasted coffee Slurk delivers healthy and tasty drinks to people on the go. The simple concept of using ecological and high quality products in order to give the customer a better and healthier alternative than the larger chains, needed to be communicated through the visual identity.”
“Together with a bold and characteristic use of typography and colour the identity is based around the simple yet strong “S” symbolizing the idea of a fruit being peeled.”
Designed by Werecommend
The Rain Nutrtition packaging includes box and product designs for RUSH energy drink, SOUL antioxidant drink, PURE probiotic pill supplement, and STORM recovery drink mix. The packaging exhibits clean, simple designs which reinforce the concept of health and well-being through fresh colors and custom photographic splashes.The packaging has been very well received and was recently selected as a winner in the 2010 I.D. Annual Design Review.
Utah based Axis41 designed the packaging for the Rain Nutritional Pack.